Manufacturing

McCallum's Wear: A Direct Mail Marketing Challenge

Simone Moreau-Rodgers

Publication Date

Sep 23, 2020

Product Number

20200923-462032

Length

8 pages

A Canada Post direct mail marketing consultant must recover from a failed direct mail campaign.

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Trichargers: A Supply Chain Dilemma

Bruce Ross

Publication Date

Jun 16, 2020

Product Number

20200616-379859

Length

10 pages

An aggressive startup must resolve a crucial supply chain problem.

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